Tuesday 11 November 2008

George (ASDA) visits

George is an economic clothe brand that is widely known sell and own by ASDA super market company. They have different kind of customer targets like children, ladies, men, which is why it’s suitable in ASDA. George did a presentation with us at University in Kedtletons road, and it was useful that they tell us rough ideas what fashion industry is like. We had head of human resources from George and a designer who studied at Derby University!

They talk through with us about history of George; 1990 George Davies created clothe Brand called 'George' and 5 years later they own by ASDA (they brought the company) one of UK's second largest supermarket. By 2004 George is no.1 for volume and value (cheap and good quality) and that's when Walmart chosen George to be in with their global brand. This really concern me about the labour who manifesting behinds these clothes (over abroad) and they could be in very low wage!

Recently, George company have open a new George House (new office) which is based in Lutterworth Leicestershire where they mention that it would be difficult to get there if you don't have a car! So for me that's sucks, and I am not going to applying for them. On their presentation, they said there will be good training program for work experience like group exercise, and presentation. The work experience will be 1-4 weeks unpaid and assistance to all area. What they looking for is you have to have:

  • Good retail and commercial awareness.
  • Strong team player.
  • Passion and willing to learn.
  • Be very commercial.
  • Show creative work: come up with your rang design, fabulous mood board.
  • Have your own opinion.
  • Research lots of markets and be individual.
  • Show your opinion of what do you think of your own work.


I find this information very useful and this give me a head start of how I could improve myself, be more prepare and what sort of question interviewer could be asking.

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